The Ultimate Home Sellers Guide

Selling your home is more than just listing it on the market—it’s about strategy, preparation, and positioning your property to achieve the best possible result. This guide is designed to walk you through every stage of the selling process, from understanding current market conditions and pricing your home correctly, to preparing your property, attracting qualified buyers, and negotiating strong offers.

Inside, you’ll find expert insights and practical tips to help you avoid common seller mistakes, maximize your home’s value, and navigate the selling journey with confidence from start to finish.

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Anne Rossley

Anne Rossley guides discerning buyers and sellers in Chicago’s real estate market with high-conviction advocacy and a tightly managed, low-friction experience. A Managing Broker at Baird & Warner (licensed since 1987), she has closed $432M+ in residential sales across 540+ transactions and is consistently recognized as a Top Producer—including ranking in the top 2% of Chicago-area agents by closed volume (MRED) and among the top 1.5% of Baird & Warner agents. Her specialty is historic and architecturally significant properties, luxury condos/co-ops, executive relocations, and downsizing transitions—where positioning, timing, and leverage determine outcomes. Known for sharp strategy, disciplined execution, and results-focused negotiation, Anne is frequently sought out by relocating executives who need fast, nuanced guidance on neighborhoods, buildings, and lifestyle fit—and by downsizers who want a seamless transition with expert coordination from preparation to closing. She holds advanced designations including CRS, SRES, GREEN, and RSPS, and her client experience is reinforced by 50+ five-star Google reviews, additional third-party reviews, and a verified Zillow transaction history. Anne also serves as a Tom Ferry Business Coach, bringing elite standards and systems-driven thinking that elevate every client experience.

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